Adometry

Advertising atribution analytics

Team Member:

Status:

Acquired

Website:

adometry.com

Adometry redefines marketing analytics by combining and interpreting previously silo-ed sources of big data to generate actions that improve return on advertising spend and increase sales. Through its SaaS-based attribution platform, Adometry processes tens-of-billions of marketing touch points from online and offline media channels for some of the world's largest advertisers to identify the true consumer purchase journey.

Acquired by Google in May 2014.

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